Serious Magic Logo after acquisition by Adobe Systems |
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Type | Private company |
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Industry | Computer software |
Successor | Adobe Systems |
Founded | 2001 |
Headquarters | Folsom, California, USA |
Products | Visual Communicator, Vlog It!, DV Rack |
Website | seriousmagic.com |
Serious Magic Incorporated was a software company based in Folsom, California, found in 2001[1]. It was targeted towards making of video software and communications tools for creative professional, business, consumer, and education markets[2]. Its products included DV Rack, a direct-to-disk field recording and monitoring application, and Visual Communicator, and Vlog It!, a video blogging tool[3].
On October 19, 2006, Adobe Systems acquired Serious Magic Inc. and its line of products[4].